Monday, March 1, 2010

Common Phrases to Watch Out For

“Takes *** to a whole new level”

Translation: Level Zero

“You can’t afford NOT to”

Translation: When you pay for this, you won’t be able to afford anything else.

“It sells itself”

Translation: Because the sales-guy is an idiot.

“It’s a no-brainer”

Translation: It was made by people without brains.

“Costs pennies on the dollar”

Translation: 99 to 100 cents per dollar

“Significant” or “Significantly”

Translation: Barely noticable, possibly measurable

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