Americans bought the lie and returned to the stores to resume their insatiable apetite for the low-cost food. Not one person you could ever meet in person could ever look you in the eye and say with confidence that fewer dolphins were being killed following this so-called "change of ways". Nobody. It marked a change in how big business viewed consumers as gullible and easily fooled. It wasn't the beginning of such perceptions by any means. It simply marked a new direction in advertising tactics.
This has nothing to do with Tuna or dolphins. Nor does it have anything to do with environmental stewardship or ecological welfare. I personally love Tuna salad and a good, restaurant prepared Tuna steak. But I'll bet there's a little dolphin in every can of Tuna I've eaten.
Now we see this approach applied to news, mass media, advertising, politics, and just about every aspect of our culture which disseminates information from one source to many recipients.
Today we see the news reporting that MLB is ready to "move on" since the Mitchell Report was released. It obviously cleaned everything up. No more steroids in baseball. Nope. They're all squeaky clean now. Thanks to Mr. Mitchell. I had to chuckle when I heard that.
Dolphin Safe baseball?